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Tourism in Brazil has shown gradual signs of returning since August when many states lifted lockdown. And Ceará has consistently proved to be one of the favourite destinations for Brazilians keen to enjoy a staycation. While figures for accommodation in Fortaleza are still well below average, those for other beach resorts in the state are at their peak. During the recent November holiday weekend, occupancy in Flecheiras hotels reached full capacity.

100% occupancy for Flecheiras hotels

Ceará tourism has been testing the waters since the September holiday weekend. Hotels registered excellent figures in that month and repeated them over the October public holiday. But those for the November long weekend are the highest so far.

An indication of the popularity of Ceará for a staycation came in figures released by the state tourist board. According to SETUR, the average hotel occupancy in the state was 84%. However, two destinations reached full capacity. This was the case for Flecheiras hotels and also for Jericoacoara. Both resorts hung up the ‘no vacancies’ sign for the three-day holiday.

Graphic showing Flecheiras hotel occupancy in November

Flecheiras new favourite

Other traditional favourites such as Camocin and Canoa Quebrada also posted good results. Both had occupancy in excess of 91%. But new destinations in Ceará are taking over as holiday favourites.

This is certainly the case with Flecheiras, a resort that is registering excellent occupancy rates since lockdown. All three autumn holiday weekends showed very high occupancy and bookings are very brisk for New Year too. Holiday lets in this part of Ceará have doubled in price on the back of high demand.

1 million tourists on staycation

Figures released by the Brazilian Ministry of Tourism point to a surge in staycations in Brazil. The first weekend in November saw one million tourists on holiday throughout the country, up 40% on the October holiday weekend.

Passenger traffic at key airports soared throughout Brazil. Viracopos Airport in Sao Paulo registered the highest number at 134,000 and Brasilia stood in second place with 127,000 passengers.

According to Marcelo Alvaro Antonio, Tourism Minister, the return to tourism in Brazil is running at “full steam ahead”. He said that the figures show that with “responsibility and following health and hygiene protocols, it is possible to create entertainment, employment and income for everyone.”

Invest in the new demand

Ceará is, of course, no stranger to tourism. The state regularly ranks as a favourite among Brazilians who seem keener than ever to return to the stunning coastline post-lockdown. Ceará registered the highest tourism activity in Brazil in August and looks set to repeat this position over the busy Christmas and New Year period.

The Coral enjoys a privileged location at Flecheiras, the new favourite for holidays in Ceará. Luxury holiday villas at the resort already have capacity for over 200 guests and bookings have been brisk over the last few months.

Option include buy-to-let turnkey villas and apartments, all finished to the highest standards you’d expect at an award-winning 5-star resort. And all offering exceptional potential for returns. Tap into this ready market now and make the most of the Flecheiras rising star.

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